Harbor Healthcare wanted a more effective and personal marketing piece for their clients down in Lewes, DE. Harbor Healthcare specializes in Short Term Rehabilitation and Long Term Care. Rehabilitation is a new and growing sector of their business and they wanted to boost admissions and wow potential clients with a rehab focused marketing piece.
Delaware Design Studio worked with Harbor Healthcare to create a marketing scrapbook that created an experience for their potential clients. The Scrapbook was digitally designed so that it could be easily replicated, but every page was given a scrapbook cut and paste look. Every 12 x 12 inch page was filled with high resolution pictures, customer quotes and information on Short Term Rehab. The pages were printed and placed in an actual scrapbook to give to potential rehab clients in the hospital. Customers were able to interact with the marketing scrapbook, turn pages, and become engaged with Harbor Healthcare.
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